FinTech brand & digital experience
FinEdge
Financial Services
2024
FinTech brand & digital experience — a fintech engagement for FinEdge in Financial Services, delivered by Blue Pixel Design Agency in 2024.
A trust-forward brand and mobile experience that doubled qualified leads and application completions.
In financial services, trust is the product. FinEdge's outdated brand and cluttered website made prospects hesitate before starting an application—especially on mobile, where drop-off was highest.
Blue Pixel refreshed the visual identity with modern, credible design language and rebuilt key pages around clarity, compliance-ready content, and social proof placed above the fold.
Mobile-first application flows were simplified step-by-step, with progress indicators and reassurance at every stage. Qualified leads and completed applications rose sharply after launch.
Trust was lost before users applied.
Premium design built for financial confidence.
56%
More completed mobile applications
2.4×
Increase in qualified leads
31%
Faster time-to-first-action
Every deliverable was built to launch fast and perform from day one.
Brand identity refresh
Marketing website design & build
Mobile-first application flows
Trust & compliance content blocks
Email & nurture templates
Questions about this type of project, our approach, and how to start something similar.
View all FAQsYes. We use the same strategic process for every client—discovery, design, build, and launch—tailored to your goals, audience, and industry.
Timelines vary by scope. Branding projects often take 2–4 weeks; websites and product design typically take 4–8 weeks. We'll give you a clear schedule after discovery.
Results depend on your market and offer, but we design every project to improve measurable outcomes—conversion, sign-ups, leads, or sales. We'll set realistic targets together upfront.
Book a discovery call or send us a brief. We'll review your goals, share how we'd approach it, and provide a clear quote and timeline—no pressure, no surprises.
Tell us about your project and get a clear plan, timeline, and quote—built to help you win more customers.
